The marketing of cultural goods in the digital world often takes place without having defined and standardized business processes. Technical implementation in applications and interfaces do not exist. A challenge of this market is that many market participants are small and micro enterprises that can not initiate this without the definition of standardized processes and implementations for an industry-wide information and knowledge management. The need for a media artefact management as the basis of the information and technical support in the market is very high due to the large number of market participants and is clearly evidenced by the annual amount of unallocated compensation to owners. The project addressed the challenge by allowing an artefact management through the use of information technologies and the data flow between market participants is guaranteed. As artefacts traded units such as a designated track.